Many network marketers think there is some sort of magic trick on how to stuff your inbox full of qualified prospects, when in reality it’s a very simple.  Matter of fact it’s all around you and you may not even know it.  The next time you land on a website, you should see this little gem right in front of you.  I want you to understand how incredibly simple this is, so I’m going to get straight to how to stuff you inbox full of all the qualified prospects you need, so you don’t have to go buggin’ your friends, family and wasting money on those bottom of the barrel leads, as I like to say.  You need two things:

1.  An Autoresponder (I like to use Aweber)

2.  An Upfront Product to Give Away

That’s it.  That’s all you need to get the ball rolling.  With the autoresponder you set up an opt-in box on your site or blog where you will give away your upfront product in exchange for your prospects name and email address.  Once they opt-in, you have now created a lead that has came to you which changes the whole game in this industry.  Your prospect has found you and not you chasing them down.  HUGE gamer changer!

The key to this whole process is your product.  You have to entice your prospect with something cool to give them.  This product has to have some value to it though.  It can’t be something lame.  For instance, I see many people giving away the e-book Think and Grow Rich as their product. ( That’s what I started out with)  It’s in the public domain and can be given away.  I actually purchased this book at Barnes and Noble many years ago and could have got it for free.  So this has some value to it and your prospects can gain a lot of knowledge by reading it, not lame.

So what do you do if you don’t have a product to give away.  Well first, be creative here.  There are many ways to have an upfront product of high perceived value.  You could go to the public domain and grab something there or use a Private Label Rights product you have purchased.  These are great, but I always go towards products that you create because you have more to gain with them.  So, you could create a short 10-15 page report on something you have learned and can teach others to do.  Other things you could do are: make an e-course that educates others that can be distributed every day through your autoresponder; create a short five day video course; find an expert and interview them for an hour.  I like the last one because you become like an instant Oprah, so to speak.  You are the voice of your prospects and asking questions that they would like to know the answers too.

So, put on your thinking cap and turn on your creative mind.  There are several ways you can get an upfront product to give away to your prospects.

Talk soon,

P.S.  I chose to go the interview an expert route.  I came up with six questions that frustrated prospects want to know the answers to and asked an expert in the industry if I could interview him to get his tips, tricks and secrets.  You can check out his answers by signing up at my blog.

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I think I’m letting the shark out the tank when I decided to write about the most controversy subject in lead generation and that is, is buying network marketing leads a scam.  Here’s the thing with buying network marketing leads from a well known company out there, if your bank account is stocked full of cash with cashflow from your business this MIGHT be an option.  There are some heavy hitters in the business that have a ton of cash to throw into this kind of marketing and they see some results.  But I am talking about hundreds even thousands per month.  Do you have that kind of cash just laying around to be put into this type of marketing?

The problem with this is that 96% of network marketers are in this business part-time and are funding their entire business with money generated from their full-time job, which also pays the bills and provides for the family.  So in reality, this type of lead generation is not the answer for you.  And you’re not alone.  Many network marketers turn to this after exhausting their names lists of friends and family which got ZERO results because this seems to be the only option out there.  I know how you feel, because I felt the same way, and what I found is that buying network marketing leads is a scam for the majority and these blood thirsty companies are eager to take the dough right out of your hand with big promises that these leads will give you the results that you are looking for.

Why do I make such a big statement?  Because I went down this path, just like you, and wasted so much time and money, it ain’t funny.  I purchased many leads from the top companies and literally got NO results.  My wife would ask me why I would spend all this money, when she herself was not seeing the results.  She could see the frustration on my face when I would come out of my office each night after making phone calls.  I would get hang ups, disconnected lines, people who were so angry from getting these calls from other companies associates that they asked me to take their name off my list.  I had one lady thinking she was getting a free box of pampers when she filled out the survey from one of the companies I bought the leads from.

So what do you do if this method is not the answer to your success?  I was just as frustrated as you, so I went on the internet to find the answers and this is what I found to be the answer. I have broken it down into 4 steps for you.

1.  You MUST learn attraction marketing

2.  You MUST be the hunted and not the hunter chasing your prospects

3.  You HAVE to increase your Personal Value to others by learning new skills

4.  Continue to increase your Personal Value so you become more valuable to more people

This is the TRUE answer to success in this industry.  But, if you want to continue down the frustrating path of buying bottom of the barrel leads, wasting your time and money, by all means continue, that’s your decision to make.  I would’nt even read further, because if myself and others that have went down this path with no results are handing you the keys to success, taking the 5 minutes it will take to check out the links below, won’t be worth your time.

But……if you are tired of this network marketing shenanigans with buying leads, tired of not feeling like a true professional network marketer, tired of wasting your time and money….then check out the two resources that changed mine along with thousands of others businesses around overnight.  It will give you a whole new outlook for your business and you can take a big sigh of relieve, as I did, knowing you will never have to buy a lead again.  These two resources that will move your business forward are Mike Dillard’s Magnetic Sponsoring and Ann Sieg’s Renegade Network Marketer.

Talk soon,

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I found this article by Steve Shoemaker very interesting because I teach others in the industry in a similar fashion.  Network marketing social media can be overwhelming if you let it.  But this article about network marketing social media basics will lead you down the right path in getting started.

Steve has given you the keys to starting your business online using social media.  You are being hit in every direction to join this and that, and your being told it’s the next best thing to social media marketing.  Just remember to keep it simple starting out.

Talk soon,

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I wanted to share with you a little secret ninja trick that you can implement right away in your online business.  Have you ever thought about how YOU can get one of the guru’s in the industry to leave a comment on YOUR blog post?  It can take as little as 5 minutes to implement.  No joke.  I have broken it down into 5 simple steps for you.

1.  Find some interesting content created by a guru in the industry.  This can be an article, video or even one their blog posts you found of value and want to share it.  You could search for Hubpages, Squidoo pages, YouTube and Facebook, to name a few.  Another great resource to finding great material being posted by the leading experts is MLMURLS.

2. Create your blog post, but change the heading to something different.  Not so different it loses the effect.   You could use their wording, but change it up a bit so it’s not exactly the same. (you don’t want to blatantly steal their headline)

3.  Your first paragraph outlines what you liked about the content.  And in that paragraph you want to link back to their URL where you found the information.

4.  Your second paragraph you want to share what you like about the author of the content your sharing.

5.  VERY IMPORTANT STEP: Go back to your blog post as you were a new visitor to your site and click the link that you set up in your first paragraph.

That’s it. You may be wondering why step 5 is so important and what clicking the link does?  Once you click the link, sometimes it will alert the author that you shared their content and they will come to your blog to see what you wrote.  Or they check their traffic stats to see where their visitors are coming from and your information will be there sparking their attention.  Since you are essentially sending them free traffic and you have wrote a nice piece about them, they may be inclined to leave you a comment thanking you for sharing their information.

I have to give props to my man Ty Tribble for this little “crazy” ninja trick, as he calls it.  This is just one of many so called “tricks” you can find in his new MLM Blog Secrets.

Talk soon,

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Todd Falcone has created a great video blog post on network marketing funded proposals.  It’s a VERY controversial video and you may be surprised on what Todd has to say.  So please be warned now, you may not agree with what he has to say.

I have followed Todd for quite some time now and always like his blog content.  He has moved more to a video blog so you get to see some of his humor and behind the scene footage in his home office.

Talk soon,

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Have you ever wondered how some people can get anyone to do want they want?  At first this may seem to be a bit arrogant and may not be how you market yourself, but after reading Frank’s post you will get it.  Actually it’s not selfish at all and has nothing to do with some egotistical manipulation trick.  It’s completely the opposite.

I came across this concept in an email that Frank Kern, one of the most successful and influential internet marketers around, sent me and wanted to share it with you because I think it can translate into your business if done right.  I have used this many times and yes it does work.

To check out this super cool way to get others to do what you want, just click the link below, enjoy and leave a comment on what you think about it.

Here is the world’s biggest secret to success.

Talk soon,

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Have you heard that network marketing is a word of mouth business?  In the sense of a true word of mouth business, NO.  But, don’t get worried just yet that your upline and company told you this.  Network marketing can be a word of mouth business, but not like you may think on the surface.

First, let’s look at word of mouth marketing in a true business sense, not network marketing.  Word of mouth advertising for a brick and mortar business can some of the best and some of the worst advertising for these types of businesses.  When you see a great movie, go to a suburb restraunt or read an excellent book you tell your family and friends about it without that rotgut feeling of, “what are they going to think of me” when you tell them about those things.  Why?  Listen close and see if you can catch the KEY to this.  You have NO FINANCIAL benefit when you tell them.  Did you catch on there?

Now let’s look at this word of mouth advertising from a network marketing perspective.  Very simple actually.  Now that you own a business that has services and products that you absolutely love, you still want to tell your family and friends about them, but NOW you have a financial tie to them.  This is where the game changes.   This is where that deep down rotgut feeling comes in when you are trying to tell your family and friends about the products your company has.  Hell, you get the same feeling when you are trying to cold call those leads you bought.  Now it’s got you thinking, “what are they going to think of me” when you try to tell them about your biz products or services.  You know in your heart they could truly help them out, but it’s so much harder to do now that you have that financial tie to them.  So how do you put that word of mouth marketing back into network marketing?

Well first, your friends and family will have nothing to do with this type of marketing that I’m about to share with you.  Why?  Because they are NOT your target market.  Sure if they would happen to ask you what it’s all about.  Tell them quickly, and get the hell on to another conversation.  Don’t sit there and give them a whole one-on-one business presentation pitch.  Do that and they may not what you coming around anymore

The word of mouth marketing I’m talking about is branding yourself.  You brand yourself or You, Inc. by educating and teaching others in the industry and setting yourself up as a leader.  You start building a presence and start attracting others in the industry or newcomers who are out there searching for solutions to their problems.  This type of marketing has nothing to do with your products or your biz opportunity. Let’s face it, there are a ton of great companies out there with great products.  So setting yourself up as an expert in the industry will get people talking about you, not how good your products or opportunity is, and this becomes viral, true word of mouth marketing.  Focus on this type of marketing and you’ll be on your way to seeing REAL results.

Talk soon,

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How to start your network marketing business on the internet?

So where exactly do you start at?  Well, below I have a proven blueprint to move your business forward on the internet.  These are the exact same steps I and many other top marketers have taken to start branding You, Inc. on the internet.  There are four key components to start your network marketing business on the internet.  But, I want to start out by saying that network marketing is no longer about pitching your business, it’s about teaching and educating others.

So, what are the exact steps to start your network marketing business on the internet?

Step 1 – Attraction Marketing:  You must learn the skill of attraction marketing, bar none.  This is a have to step.  If you don’t learn attraction marketing, then don’t bother with continuing to the next step because you will still be in the pitching mode, like the rookies, and not the teaching mode, like the pros.  Let me ask you a question….When was the last time you pitched your business to one of your friends and after you were done they jumped up and down with excitement and signed on the dotted line immediately?  It hasn’t, has it.  More than likely they hope you never bring it up again.  Now, instead, what if a friend of yours came up to ask you about your business and you started teaching and educating them about network marketing?  You are now in control of the conversation instead of the other way around.  And more importantly you didn’t pitch them anything, they asked you remember, so if and when they would like to start a network marketing business, they will come back to you.  This, my friend, is the power of attraction marketing and is a lot more fun than “throwing up” your business all over people.  Two resources for learning attraction marketing that I would not be without are Mike Dillard’s Magnetic Sponsoring and Ann Sieg’s Renegade Network Marketer.

Step 2 – Register a Domain:  Ok, now that you have opened your eyes to a whole new world in network marketing, it’s time to get to the fun stuff and really get into starting your network marketing business on the internet.  You must register a domain.  If you don’t have your own domain, it will look like this is your hobby and not a true business.  You are buying virtual real estate which is real estate on the internet.  I always tell people to first start off with buying your own name with the .com version.  So it would be, www.yourname.com.  If the .com version isn’t available, I would try the .net version.  Very simple step and cheap too.  You can go through Godaddy and get your own domains for $10 or less a year.   I’ll get to this in a minute, but don’t host your website there.

Step 3 – Blogging with an Autoresponder:  Although this sounds intimidating, it really is simple.  You could get your blog and autoresponder up and running in less than an hour.  I’m going to make this short and sweet because I don’t want to get into all the benefits and features of different systems in this post.  I will give you a link to what I use and let you decide for yourself.  If you want to go cheap, then go for the free version of Wordpress for your blog.  But I warn you, you get what you pay for and this is free.  Nuff said.  I looked into many different blogging platforms and systems and I found one that actually goes to work for you so you can focus on content and not all the fancy, schmancy bells and whistles and the programming that goes into it.  I chose a system called Blog i360.  It’s quite amazing what this system is.  It’s not only a blog, but the hub to your entire business which can be ran from just this one system.  Blog i360 will also host your website using the domain you bought through Godaddy.  Now with the autoresponder.  An autoresponder is just like it sounds.  You set up a series of emails that will automatically respond every time someone signs into your list, putting it on autopilot, 24/7.  You can also create one email in real time and send it to your list, which could consist of thousands of people.  Don’t try to go free on this one.  I know some marketers who have tried and got burned, so spend a little cash on a good autoresponder.  Many network marketers, including myself, have went with Aweber.  The Aweber code works great with Blog i360, all you do is cut and paste.

Step 4 – Article Marketing and Social Media:  Article marketing is simple.  You create an article for your blog to post to your tribe or crew (these are people who are following you and reading your stuff).  The other cool thing about this is the leverage you can create.  You can create one article and then create a Hubpage or Squidoo page with the same content.  These are both free resources for you and easy to set up.  The reasoning for this is, you have created more content out there on the world wide web and easier for people to find you when searching for your particular topic.  I will be teaching you SEO or Search Engine Optimization for network marketers in another post, but in a nutshell this simply means you create keywords that your market is searching for on the internet.  So when they type those keywords into a search engine like Google, hopefully your articles will be on the first page.

Social media is the place to be right now.  The ones I would start with are Twitter, Facebook, Youtube and Reever.  Millions of people are on these sites many hours of the day, so you want to tap into these resources very quickly.  Now, don’t go bananas here because if you do this the wrong way you are screwed.  Here’s what I mean.  Remember, network marketing on the internet (and off the internet) is not about pitching, it’s about teaching and educating.  So don’t go to these sites and start spamming your business opportunity all over the place.  You want to attract people to you by your knowledge and skillsets.  If you start pitching, you will get a bad rap quicker than you can say rap.  One thing I would recommend is when you are on these sites talking with others or putting up your video’s, try to redirect them back to your blog or your home, so to speak.  You want to start networking with others and lead them back to your blog.  For instance I might put a “tweet” together on Twitter that says to my followers, How to Start Your Network Marketing Business on the Internet? and put a link back to this article.

Here’s a quick tip on how to leverage your time so you don’t have to post the same thing twice using social media.  You can have Facebook read your Twitter account so your “tweets” go to your Facebook page, cutting your time in half.  Also, if you choose to use Blog i360, you can post a video to your blog and have it automatically post to up to fifeteen video sites including Youtube and Reever with the click of a button.  Just think of how much time this would save you and exposure on the net, it’s priceless.

So there you have it.  A short e-course on how to put your network marketing business on the internet and go to work for you 24/7.  I leave you with this.  Please, please take action.  I see so many network marketers just reading information that could move their business forward, but they never take action.  So don’t be one of those people.  None of this information does any good in your head.  Don’t worry about perfection right away.  Just get out their and do it.  I’m reminded here of a quote from Bob the Teacher and that is T.A.R.L, which means Take Action Revise Later.

I know this was a lot of information to take in at once, but I would like to hear your thoughts on what you just read.

Talk soon,

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Your Network Marketing Company and Upline are Training you Wrong?

I received a very interesting email the other day from Mike Dillard and I wish I could say that I could have said it better myself, but I can’t.  You see, when you first started your network marketing career with whatever company you chose, you were taught the same strategies that have been taught from the beginning of network marketing’s existence.  Make a list of 100-200 names ranging from your family, friends and people you come into contact with, for instance, who’s your dentist, who sold you your car, who is your insurance agent etc.  After going through all of your names on your list you’re instructed to buy leads.  This is suppose to make all of those visions of your dreams you had when you first stepped into the world of network marketing come true? Well, if you’ve been down that path you know this is so far from the truth it probably makes you sick to your stomach.

Think about this for a minute.  Are we still in the industrial age?  Are you still watching a black and white TV?  Does Pepsi or Coke still have the same logo as they did in the ’80’s?  I think you can now understand where I’m going.  The answer to all of these questions is hell no.  Things change, but yet your company and upline are still training their associates the same way as they did when network marketing started.  They have not yet figured out that the old way is not working as it did in the past and they can’t seem to get it through their thick skulls.  Or do they know and just not letting you in on the new media network marketing?  I could go on and on, but I wanted to share with you Mike’s email and it’s rather long.  I think it’s well worth reading as it will shed some light on this subject and hopefully it will open your mind to a whole new world as it did mine.  Enjoy!

Prospecting, sponsoring, and recruiting is
all about psychology.… Specifically, the psychology of leadership and
human group dynamics.

Why can some people sponsor new distributors
effortlessly, while others struggle without results for years?

Well
I can tell you right now that it has NOTHING to do with scripts or what you
actually say.

There is no magic opener to use, or rebuttal to an
objection that brings the desired result, and you can’t retreat to your
dungeon to invent some amazing script that puts prospects into a
trance.

What you’re
about to learn will allow you to tap into knowledge and power that took me
7 YEARS to acquire and once you master this mindset, you will truly find
yourself a completely different person.

How To SponsorMore Reps
Without Hard Selling:

Within the sponsoring process, the goal isnot to
SELL our prospects on a product or opportunity.  That
sounds completely backwards and counter-intuitive doesn’t it?  After
all,what’s the point if you’re not there to make a sale
right?

Well there’s a problem with “selling” when it comes
to this industry,especially when you’re offering a business
opportunity.  If you “sell” someone on getting started and buying
into your opportunity through persuasive conversational and closing
techniques that pump them up emotionally, and target their “hot buttons”,
then yes, you will recruit a lot of people and make
sales.  But… once that emotional state wears off, whether it’s a
day later or a week, the buyer will experience remorse.  The dreams of
wealth and success will succumb to the harsh realities of business
ownership… That there’s real work involved, skills to be learned, money to
be invested, and much more.  These people quit and go back to their
lives.

Now if you’re just going after a one-time retail sale, that
would be fine. But that’s not your goal when you’re bringing in a
new distributor whom you’d like to a see a commitment/partnership of
several
years from.  Unfortunately, this is what happens most of the
time in this industry.  New distributors are
just focused on the sale.  They need the money, they want the self-gratification and recognition that
comes from sponsoring a new rep so they learn how to throw out lines, read
scripts, sell, over-come
objections, and close.

Many will go on to
achieve success because they sponsor so many people that some naturally
stick and run with it.  But selling and sponsoring like that is HARD
work.  It’s an uphill battle because you’re
fighting people’s instincts
to avoid being sold.  They’re afraid of making a mistake.  They’re afraid
of
being ripped-off.  They’re afraid of failing or looking silly.
There’s no TRUST.

In my opinion, there is a much better way that’s
more enjoyable and beneficial for both people…

Make it THEIR IDEA to
buy from you.  This is the new paradigm when it comes to selling in
today’s market.

Your First Step: Get Invited…

The old fashioned
methods of pounding the phones, holding meetings, pitching your business to
leads, and trying to turn your friends and family members into business
partners have come to an end.

“Prospecting” for business as you’ve
known it, has become
obsolete.
It’s an irrelevant, old-school sales
technology that is only
pursued by
individuals who have yet to discover the
methods Magnetic
Sponsoring is
based upon.

I’d like you to stop and
think for a moment.
Compare today’s social
environment to the world we
lived in just 15 years
ago.

Today, people are DROWNING under a flood of
information, marketing
noise,
and endless options to choose from thanks to
the
internet.

Corporations have literally turned us into numbers,
tracked our
personal
buying habits, categorized our topics of interest, and
constantly
use that
information to drive as many customized offers into our
viewing
screen.

Entire industries, products, and pieces of legislature
have been
created
just to help consumers manage the tidalwave… Think
pop-up
blockers, spy
ware protection, spam filters, and the “Do Not
Call
List.”

People have been forced to build fortified walls around
themselves
and
their homes to fight back the onslaught of people trying to
get their
hands
into their pocket book.

Solicitations are detested
and met with
frustration and impatience. We
simply don’t want to be
bothered which
means no sane person would
willingly build any kind
of business based on
cold-market prospecting,
and
in-your-face selling.

Yet… The internet has
created an
entirely new world of opportunity for
everyone, where you can
literally
re-invent your life, and turn a simple
thought into a business for
little
or no money at all.

Obviously, that’s a trend you intend to
take
advantage of, or you
wouldn’t be here right now.

But
unfortunately 95% of
those who start a home business will fail
themselves,
and the primary reason
for that failure is that they didn’t
acquire the
knowledge and skills
necessary to succeed in today’s modern,
competitive
market place.

So with
that said, here’s the key to success in today’s
market…

If you’re
going to sell something to someone, you’ve got to
find a way
to get
invited into their world as a welcomed guest, instead of
a pest.
Now you
have two options when it comes to building your
business…

You can simply
play the numbers and contact enough people
until you make a
sale through
traditional old-school prospecting and this
is the path 95% of
home business
owners take.

Or…

You can
position yourself in the market place in a
manner that allows
interested
prospects to find you, and contact you.

This
is called “attraction
marketing” which is at the
heart of
Magnetic Sponsoring and Black Belt Recruiting.

Option #2 is obviously the superior choice for several
reasons,
but I’d
like to point out one dynamic that is key to the
concept
of Magnetic
Sponsoring…

Who finds and contacts the other
person first
is very important. In Option
1, you were chasing the prospect.
In Option
2,the prospect was chasing
you, which means you are perceived as
the
expert,and hold all of the power
and value in that
situation.

The
prospect invited you into his world, and is basically
asking you to
sell him
your goods or services. You get to instantly bypass
all of the
barriers
and walls that must be broken down by everyone else,
and all of
the sudden
this isn’t about selling any more.

You’re now
in the position of
the knowledgeable service provider who’s
expertise has
been sought out
and pursued.  There’s a level of implied
trust already
present.  At this
point, sponsoring becomes effortless.

This is where
you have to be today in
order to break through the infinite
noise in the
market place.

How do you
do this?

Simple… The most potent
marketing weapon you have in your
arsenal, is
actually you, because unlike
business opportunities,
there’s only one
of you in the entire
world.

You want to market YOU.

So the
key to
Step 1: “GettingInvited”, is to offer personal VALUE to
your
prospect
above and beyond your opportunity.

The best way to increase your
value
to other people is to educate
yourself.

Become an expert at
lead
generation.  Become an expert at sponsoring
prospects. Become and
expert at
attraction marketing.

There’s no magic here.  Just buy courses
like this,
apply what you learn,
and you will automatically acquire massive
amounts of
value to your
prospects who don’t know any of this
yet.

No value…
No invitation.

If you’re struggling with
sponsoring, it’s because
you don’t have
any real value to offer anyone.
Change that.

As we’ve
seen, having value and expertise to offer is VERY
attractive.

Hopefully some light-bulbs have
already gone of in your head just
from, but I have to tell
you, that this stuff is just the tip
of
the iceberg.

P.S.  If you want to start sponsoring people quickly, I highly recommend that you go through Magnetic Sponsoring and Black Belt Recruiting immediatley.

Live, Laugh, Profit and Give,

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I wanted to give you a little Twitter marketing tip today.  But before I get to that, if your not using Twitter, get on this thing as fast as you can because it is becoming a great business tool and I would hate for you to be left behind.

So what is this powerful new viral Twitter marketing tip?  It’s very simple to use and you don’t have to be a computer “geek” or programmer to get it working for you.  This is something you can implement immediately and if you can follow some simple directions, your good.

First, create some text at the bottom of whatever you are promoting that says something like, Tweet this post…Your followers will thank you! Or Tweet this video….Your followers will thank you!  Be creative.  This will work with just about anything.  Now highlight the text you just wrote and create a hyperlink for it.  Your hyperlink will look like this=>

http://twitter.com/home?status=

After the equal sign you want to put what you want the tweet to say when someone clicks on your text link.  You see, when someone clicks on your text/hyperlink it will open up Twitter, they will sign into their account and whatever you put after the equal sign will show up in their update box automatically and they just have to hit update and presto, it’s in the Twitter stream.

So you could put this under a post on your blog or a video and when someone clicks to “tweet” it, it not only could become viral and create a ton of free traffic, you could also create some followers on Twitter.

P.S. To see how this works, go ahead and click on the banner below, log into your Twitter account and watch what happens.

P.P.S Now that I’ve shared this gem with you, leave a comment and let me know what you think and how this could help your business.  Or, if you are already using this, let me know how it has helped your business out.

Learn, Laugh, Profit and Give,

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