1. It’s got to be a BIG idea that you, your team and your customers can “get” in seconds. 2. Strive to create 10x – 100x in value for any price you charge. Your rewards are always proportionate to the value you provide. 3. You must charge a premium price so you have a large margin to provide an extraordinary value & experience. 4. Provide a ‘Reason Why’ customers should do business with you and pay you a premium. 5. Get paid before you deliver your product or service. And when possible figure out how to create recurring revenue from transactions. 6. You get to make the rules for your business. Don’t let industry norms dictate how you’ll work or who you’ll work with. 7. Create your business around your life instead of settling for your life around your business. 8. Consistently and constantly force yourself to focus on the ‘critically few’ proactive activities that produce exponential results. Don’t get caught up in minutia & bullshit. 9. Seek to minimize start-up risk but have maximum upside potential. 10. Get your idea out there as fast as possible even if it’s not quite ready by setting must-hit deadlines. Let the market tell you if you have a winner or not. If not – move on and fail forward fast! If it’s got potential – then you can make it better. 11. Find partners and team members who are strong where you are weak and appreciate being paid on results. 12. Your reputation always counts. Honor your obligations and agreements. 13. Never, ever get paid based on hours worked. 14. Leverage your marketing activities exponentially by using direct response methods and testing. 15. Measure and track your marketing so you know what’s working and what’s not. 16. Bootstrap. Having too much capital leads to incredible waste and doing things using conventional means. 17. Your partners and employees actions are their true core – not what they tell you. 18. Keep asking the right questions to come up with innovative solutions. “How?”, “What?”, “Where?”, “Who Else?” & “Why?” open up possibilities. 19. You’ll never have a perfect business and you’ll never be totally “done”. Deal with it. 20. Focus most of your time on your core strengths and less time working in areas you suck at. 21. Make it easier for customers to buy by taking away the risk of the transaction by guaranteeing what you do in a meaningful way. 22. Always have something else to sell (via upsell, cross-sell, follow-up offer, etc) whenever a transaction takes place. The hottest buyer in the world is one who just gave you money. 23. Always go back to your existing customers with exceptional offers and reasons they should give you more money. It’s 5x less expensive to sell to happy customers than go find new ones. 24. However the flip side is – fire your most annoying customers. They’ll be replaced with the right ones. 25. The marketplace and competitors are always trying to beat you down to a commodity. Don’t let that happen. 26. Develop and build your business’s personality that stands out. People want to buy from people. 27. Create your own category so you can be first in the consumer’s mind. 28. Go the opposite direction competitors are headed – you’ll stand out. 29. Mastermind and collaborate with other smart entrepreneurs if they have futures that are even bigger than their present. 30. Celebrate your victories. It’s too easy to simply move on to your next goal without acknowledging and appreciating the ‘win’. 31. Make your business AND doing business with you FUN! 32. Do the unexpected before and after anything goes wrong so customers are compelled to ‘share your story’. 33. Get a life! Business and making money are important but your life is the sum total of your experiences. Go out and create experiences & adventures so you can come back renewed and inspired for your next big thing. 34. Give back! Commit to taking a % of your company’s sales and make a difference. It this becomes a habit like brushing your teeth pretty soon the big checks with lots of zeros won’t be scary to write. If you think you can’t donate a percentage of your sales simply raise your price. Live, Laugh, Profit and Give,

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Well, the predictions are out for how you will be able to generate additional streams of residual income in 2009.  Many are out there including social networking, but the biggest one I’ve seen and is in full force is continuity programs.  Yanik Silver, a well respected internet marketer, just released his Maverick Business Insider continuity program last month.  Believe me, there are others creating their own programs because it seems like every email list I’m on, they are introducing me to their own continuity program.

So what the heck is a continuity program?  Very simple.  It’s a membership that you pay a monthly fee to be a part of, that’s it.  Don’t get me wrong, with this membership fee and what I’ve seen so far, you are getting a TON of great information that if you take action, will help your business grow.  So I started thinking…And then it hit me.  I already have one and have since I started network marketing.  Not to say I won’t create another in 2009, but this one was right under my nose.  If you are in a network marketing company that has an auto ship program, which if you don’t you need to find one, you are golden.  Your customers and downline pay monthly to have the companies products shipped to them and you get a percentage of what they buy.  This is continuity built right in.  Network marketing IS your continuity program.  And the best part, they take care of ALL the back-end of the program including taking orders, taking payment, shipping, refunds, EVERYTHING and leave you to build your business.  It is a B-E-A-utiful thing.

P.S. If you would like to learn the criteria that other top network marketers use to pick a winning network marketing company, see my earlier post at=>

ttp://www.myresidualbiz.net/blog/how-to-select-a-network-marketing-company/

Live, Laugh, Profit and Give,

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I have great news for you today.  Mike Dillard sent me an email to notify me that he has now released his Magnetic Sponsoring and Building on a Budget courses as e-books.  So you now get instant access to the two most popular training books in network marketing without waiting a week or longer for the physical book to arrive in your mail box.  So if you are looking to move your network marketing or multi-level marketing business to a whole new level, I highly recommend, as do other top notch network marketers, checking out these two books.  You will get more value out of them that far exceeds the price.  I know I did.  These two books opened my mind to a whole new world for my business.  You will also learn Mike Dillard’s secrets for running a successful business.  If you are serious about treating your network marketing business as a business and not a hobby, then it’s a must to learn attraction marketing.  I hate to be so blunt, but it’s true.  If you are not seeing the results you want from the “old style” of network marketing then it’s time to learn the secret of how the six and seven figure earners in the business are doing it.  I once heard a saying that the definition of insanity is doing the same thing over and over and expecting different results.  And scientist Albert Einstein advised we can’t get out of a situation using the same thinking that got us into it.  Truuuuue dat.

Below is a portion of the email from Mike Dillard.

“The strategies I’ve always taught in Magnetic Sponsoring have been the
most
effective technique you could possibly use, but they’re going to work
that
much better now thanks to the economy and the increase in competition
which
is good news for anyone who’s read the course and used the turn-key
system we
provide.

So if you don’t open a copy of Magnetic Sponsoring, you’ll be
glad to know
that we just made it MUCH easier to get your hands on my
techniques…

As of today, Magnetic Sponsoring”, and “Building On A
Budget”
are now available as E-books with instant access.

Forget about
the shipping charges, and having to wait a week for your
course to
arrive.

Now you can place your order and have complete access to your
course, all
of the bonus items, and the #1 lead generation and affiliate
system in the
industry in less than 5 minutes.

And yes… Both courses
still come with our industry leading, 1-Year,
no-questions-asked,
Guarantee.

You either get the kind of results you want, or you don’t
pay.

It’s that simple.

I can almost hear the applause from our
international friends who’ve
always had to wait two week for their course to
arrive.

Click here for Magnetic Sponsoring

Click here for Building on a Budget

Learn, Laugh, Profit and Give,

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Frank Kern has put out a great video on how to prosper during the current state of the economy.  I have decided not to participate in the so called recession that we are in.  The people who prosper are the ones who see opportunity in every downtrend.  During the Great Depression, John D. Rockefeller proclaimed, “These are days when many are discouraged.  In the 93 years of my life, depressions have come and gone.  Prosperity has always returned and will again.” 

One concept that Frank points out is the massive and rapid transfer of wealth from people like “THEM” to people like “US”.

Check it out, I think it will give you some inspiration plus set you on the right track.

Click here to watch Frank’s video=> http://masscontrolsite.com/blog/?p=43

Enjoy and leave a comment on what you thought about it.

To your success,

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I was looking through my emails the other day and came across this one.  Maybe it will give you a little inspiration as it did me.  Whenever you get a third party to validate the business your in, although your friends and family tell you it won’t work, it can light a fire inside you.  That fire of desire you had when you first realized that this could work and you were going to make it work no matter what it took.  Robert Kiyosaki is just one of many best selling authors that agree that network marketing is here to stay and will only get bigger.

Why The Network Marketing Business Will Continue To Grow

By Robert T. Kiyosaki

For network marketers, the future looks very bright indeed, because there are economic trends already in process that will drive more and more people to participate in this business in the years ahead.

People Want More Freedom

Gone are the days when a person takes a job at age 25 and stays there for life, doing as he’s told to keep that job secure. Today, people want to be more mobile and have more choices. They want the freedom to live their lives on their own terms.

A part-time network marketing business offers people more control over their lives; ultimately, it provides more freedom. It provides a low-cost-of-entry, ready-made system for those anxious to make a change.

People Want to Be Rich

During my parents’ generation, the rules said, “If you work hard, the older you get, the more you’ll be paid, earning ever more money (within tightly proscribed limits) through incremental pay raises.” As you approached the end of your life, however, those rules reversed: when you retired you expected your income to go down. In other words, the assumption for my parents and their contemporaries was that one would work hard all one’s life–and retire poor.

No more. Today we have 25-year-olds who’ve never held down a job in their lives, yet have become billionaires by building a software company. At the same time, we have 50-year-olds looking for jobs, hoping to get back to a place where they can earn $50,000 a year. What’s worse, these same 50-year-olds have little or nothing to set aside for retirement; indeed, they may never be able to retire. These 50-year-olds don’t need jobs; they need the opportunity to get rich enough to provide a sustainable level of income for the rest of their lives.

That opportunity is exactly what network marketing provides. Network marketing companies offer this possibility by providing the necessary education, mentoring and business systems to assist these 50-year-olds build their own B quadrant [business-owner] businesses.

By the year 2010 (not that far away!) the first of 75 million Baby Boomers in America will reach the age of 65. Many will come to network marketing as a means of building that lifetime of security which their jobs did not provide.

Indeed, beyond meeting the basic needs of minimum-level financial security, a person who successfully builds a network marketing business may potentially join the ranks of the world’s ultra-rich, becoming far more wealthy than highly-educated and hard-working professional people, such as doctors, lawyers and engineers. They may even become wealthier than many sports stars, movie stars and rock stars.

If you are already an established network marketer, what does this mean for you? This is the best news of all: as the year 2010 approaches, many people who are already network marketers will do exceptionally well as millions of Baby Boomers come their way.

Individual Retirement Portfolios Will Be Wiped Out

Never in the history of the world have so many people bet their retirement years on the stock market. This is a recipe for financial disaster.

During my parents’ generation, retirees counted on the companies they worked for and the federal government to provide the income stream to support their retirement years. They didn’t have to worry about managing their retirement portfolio: the companies they worked for did that for them.

Today, more often than not, when you retire you’re on your own. Millions of Americans have 401k’s or similar retirement accounts–and that’s all they have. If your 401k runs out of money when you reach, say, age 78, you won’t be able to go back to your former employee and ask for help. There’ll be nowhere to turn.

There’s also a strong possibility that the US stock market will collapse by the year 2010–if not sooner. If this happens, many 401k retirement plans will collapse along with it, which will mean that millions of people will never be able to retire–or at best, they won’t have the pleasant retirements of which they had so fondly dreamed. Suddenly a person with $2 million in mutual funds in his retirement account may find that portfolio cut in half. On top of that, he may be stuck with a capital gains tax that could bankrupt the remaining value of the retirement portfolio. That’s the risk of betting your retirement years on paper.

The number of people who have bet their lives on the stock market is at an all-time high: if there is a crash, millions of people will be seeking other sources for financial security–such as building the kind of B quadrant business that network marketing can provide.

The Rules Have Changed

In 1989, when the Berlin Wall came down and the World Wide Web went up, the rules of the world changed forever. According to many economic historians, that’s when the Industrial Age ended, and the Information Age began.

In the Industrial Age, the rules were that if you worked hard, your company and the government would take care of you. In the Information Age, the rules are different: the new rules say, you had better be planning to take care of yourself. How? Starting now, by investing in your own network marketing business.

This passage is excerpted with permission from

The Business School for People Who Like Helping People, by Robert T. Kiyosaki, with Sharon Lechter, authors of Rich Dad Poor Dad.

To your success,

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I was going through some papers that I have collected over the years from trainings I have attended and came across an interesting sheet of 8×6 paper colored with some green foliage and flowers in the background with the words New Year’s Resolutions on it.  I took it out and remembered why I kept it which I will explain at the bottom.  They handed it out during The 7 Habits of Highly Successful People training that I attended years ago and I wanted to share it with you. 

New Year’s Resolutions

People are unreasonable, illogical and self-centered.

    Love them anyway.

If you do good, people may accuse you of selfish motives.

    Do good anyway.

If you are successful, you may win false friends and true enemies.

    Succeed anyway.

The good you do today may be forgotten tomorrow.

    Do good anyway.

Honesty and transparency make you vulnerable.

    Be honest and transparent anyway.

What you spend years building may be destroyed overnight.

    Build anyway.

People who really want to help may attack you if you help them.

    Help them anyway.

Give the world the best you have and you may get hurt.

    Give the world your best anyway.

The world is full of conflict and hurt.

    Choose peace of mind anyway.

                                    -Anonymous

I have come to realize that sometimes as leaders, in business and in our personal lives, we sometimes do things that make us feel a little uncomfortable, but we do them anyway.

To your success,

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I have just finished listening to The Go-Giver audio book for the second time.  I first would like to thank Ty Tribble for the book recommendation.  I will have to put this one on my list of favorite selections in my library.  I could listen to it many times and be inspired each time.  I tend to learn more from listening to an audio book than reading it.  So anytime I look through my list of books to read, I search iTunes first to see if it’s available to download on my Ipod, if not I will just buy the book although it will take a bit longer for me to get through .  Anyway, as you can tell, I highly recommend you adding this to your collection.  You will learn many valuable lessons on your road to success in your business and will make a huge impact in your personal life as well.

On a side note, as I was listening, I started thinking about all the people and values mentioned in the book, and then it hit me.  I had an “ah-ha” moment.  This is what The Enlightened Millionaire Entrepreneur’s Club is all about.  These are the type of people I look for in my business.  Why?  That’s who I am and the person I strive to be, in business and in my personal life.  So this book really hit home.

If you choose to read or listen to it, I would like to hear from you.  Let me know what you thought of it and what you took away from it.  Please leave comments.

To your success,

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Mine?  Well, not yetJ I was sent a link to Eben Pagan’s website which lets you behind the scenes of his 20 million dollar a year information marketing business on the internet.  He has put together four great videos on how he got started from just his computer in his bedroom next to his bed to a 20 million dollar business.  Inside these videos, he shares some of the methods and systems he has used to build his business to a 20 million dollar per year empire. I must say, it’s pretty impressive.  You get to see his office where all the work is done and also takes you on a surprise journey, to show you some of the benefits of working from home and marketing information products online.  This is some great information that I found very interesting and filled with valuable information and hope you do too. Enjoy!Check it out by clicking here.

To your success,

Largent

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I have some people ask me, “So what exactly is an enlightened millionaire anyway?”  Well, it’s a great question and I would like to share with you Robert Allen’s version of what it means and I completely agree with his definition.

An enlightened millionaire is a person who always strives to be the best they can be, who knows no boundaries, and knows that there can be abundance for all. They know that creativity is unlimited. That the application of creativity to everyday needs is the basis of providing value, which in turn creates wealth. They live in balance. Their life is a life devoted to living and sharing abundance through service that allows them to give their unique gifts–for the benefit of themselves, their families, their communities and the world.

“What is the opposite of abundance? It’s not scarcity. It’s greed. Greed is the belief that there is not enough for everyone, so you’d better grab yours now. What is the opposite of love? It’s not hate. It’s fear. Fear is the belief that someone or something can hurt you.”“Ultimately, the product you sell is love—manifested and materialized.”

- Robert G. Allen

To your success,

Largent

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